Does Managing SEO (and Everything Else for That Matter) for Multiple Locations Feel Like Herding Kittens?
Multi-location brands often have multiple SEO opportunities, not to mention multiple SEO challenges.
Multi-Location SEO Is Kind Of Our Thing
Over the past 20 years, LSG has helped hundreds of multi-location brands like Allied Van Lines, American Dental Partners, Garage Clothing, Holiday Senior Living, Home Depot, Mavis Discount Tires, NAPA Auto Parts, North American Van Lines, Pella Windows & Doors, Sam’s Club, SiteOne, SwimOutlet, and Walmart.
Whether you have two locations or two thousand, LSG’s has got you covered.
Multi-Location SEO Audits & Growth Strategies +
A comprehensive analysis of your site, your competitors, and your Google Business Profiles, designed to create a one-year roadmap for SEO growth.
See how this program has worked out for AutoNation’s 300 car dealerships.
Google Business Profile Management +
Do store hours change regularly? Do you often acquire or sell locations? Having issues with Google suspending your Google Business Profiles or overwriting your data? Or maybe you’re just totally over location managers sending you cranky “WTF?” emails?
We can’t stop Google from being Google, but we can certainly deal with your Google Business Profiles, and your cranky location managers, so you don’t have to.Our Local SEO programs will get your GBPs “optimized” and we’ll make sure they stay that way.
Location Page Creation +
Having well-optimized, targeted location pages can be a significant boost to SEO, but how do you know what should go on them and which types do you need?LSG specializes in analyzing large sets of geo-queries to determine the right mix of topics and pages that can get you found locally. Then we use our proprietary AI-content production process to create differentiated location pages at scale that Google will love and won’t cost an arm and a leg.
Check out how this worked out for our clients at Walmart.
Local Citations Management +
Local Linkbuilding +
Links from other sites are seen by Google as a key signal for ranking well. Links from sites relevant to your location and business category can be even more influential for ranking well in Local Packs and Google Maps.
Getting links that won’t penalize you on a regular basis is one of the biggest pains in the a$% in SEO. Let LSG take the pain away with our custom local linkbuilding programs.
Custom KPI Dashboards & Share of Voice Tracking by Market +
A big challenge with SEO for lots of locations is there aren’t many good tools to track performance and KPIs. That’s why LSG developed our own custom reporting dashboards for multiple locations. LSG’s SEO KPI dashboards combine Google Search Console, Analytics, and Google Business Profile data into a single report, sliceable by city, state, region, zip code, or whatever view is important to you.
We make Executive Summary reports to simplify telling the story to stakeholders, while also providing deep-dive reports for those SEOs who want to dig into the data. Our Competitor Share of Voice reports by market are usually the ones decision-makers want to see most.